E-commerce

Who is it for?

Traders, craftsmen and tradespeople selling goods or services to consumers on their own website. Obligations differ for marketplace sellers.

Registration and business details

The business registered with the E-Commerce Information System (ETBİS) before starting; notifications are made within 30 days of registration, the annual notification by the end of March each year, and changes within 30 days.
Required ETBİS Tebliği · Art. 5/1, Art. 6, Art. 7 ↗
Under a "Contact" heading reachable directly from the home page: for traders, trade name, MERSİS number and head office address (for craftsmen and tradespeople, name, tax ID and address); KEP address, email, phone and any business name or registered trademark; the professional chamber and how to access its rules of conduct.
Required E-Ticaret Yönetmeliği · Art. 5/1 ↗
Under a "Transaction guide" heading reachable directly from the home page: order steps, whether the contract is stored and for how long it can be accessed, tools to correct errors before ordering, and any alternative dispute resolution.
Required E-Ticaret Yönetmeliği · Art. 7/1 ↗

Pre-contract information and orders

The pre-information form contains everything the regulation lists: main characteristics, seller's name and MERSİS or tax number, full address and phone, total price including taxes and extra costs, delivery time, conditions, period and procedure of the right of withdrawal, the carrier for returns, the address for withdrawal notices, cases where withdrawal does not apply, and information on consumer arbitration committees and mediation. The burden of proving that pre-information was given lies with the seller.
Required Mesafeli Sözleşmeler Yönetmeliği · Art. 5/1, 5/6 ↗
Pre-information is given in at least 12-point type, in clear and plain language, in writing or on a durable medium (e.g. email, PDF).
Required Mesafeli Sözleşmeler Yönetmeliği · Art. 6/1 ↗
Right before payment, the main characteristics, total price, withdrawal information and exceptions are shown again together.
Required Mesafeli Sözleşmeler Yönetmeliği · Art. 6/2-a ↗
Delivery restrictions and accepted payment methods are stated clearly before the order is placed at the latest.
Required Mesafeli Sözleşmeler Yönetmeliği · Art. 6/2-b ↗
The total amount, including taxes and delivery costs, is clearly visible before payment details are entered.
Required E-Ticaret Yönetmeliği · Art. 8/1-b ↗
An order summary and an undo option let the buyer spot and correct errors before confirming.
Required E-Ticaret Yönetmeliği · Art. 8/1-ç ↗
Second-hand goods are sold in a separate category.
Required E-Ticaret Yönetmeliği · Art. 8/1-a ↗
Contract terms are sent to the buyer in a form that can be stored and printed (e.g. by email).
Required E-Ticaret Yönetmeliği · Art. 8/1-d ↗
Receipt of the order is confirmed without delay on the site and by at least one of email, SMS or phone.
Required E-Ticaret Yönetmeliği · Art. 9/1 ↗

Right of withdrawal

The consumer's 14-day right to withdraw without giving reasons is described correctly; for goods it starts on delivery, for services on the day the contract is made.
Required Mesafeli Sözleşmeler Yönetmeliği · Art. 9/1, 9/2 ↗
Goods and services excluded from withdrawal are stated according to the regulation's exceptions, checked against the current text. Some exceptions were annulled by the Council of State (10th Chamber) on 6 May 2026.
Required Mesafeli Sözleşmeler Yönetmeliği · Art. 15/1 ↗

Marketing messages and personal data

Consent is obtained before sending campaign emails or SMS, and the business is registered with İYS.
Required 6563 sayılı Kanun · Art. 6; Messages Regulation Art. 5 ↗
The data protection and cookies checklist is also complete (notices for membership, order and payment data; cookie consent).
Required KVKK · Art. 10, Art. 12 ↗

This list is for information only, is not legal advice and has not been reviewed by an expert. The linked official text is what is binding.

Registration and business details

Pre-contract information and orders

Right of withdrawal

Marketing messages and personal data

All checklists

How were these lists prepared?

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